What makes Egyptian Cotton Unique ?

January 13, 2011 § 4 Comments

Egyptian cotton has not gained such a reputation without reason. It is the world’s finest cotton and the following characteristics are what sets Egyptian cotton apart from other natural fibers:

– The humid conditions and rich soil in Egypt along the Nile River banks create the perfect conditions to grow long cotton fibers (also known as staples).

– The staples of Egyptian cotton can range from 1 1/2 inches to 2 1/4 inches. Their long length is about twice the size of other cotton fibers.

– The length of the fiber makes it possible to spin the finest yarns without sacrificing the strength of the yarn itself.

– The strength of the fiber makes fabrics more durable and resistant to stress.

– Its ability to absorb liquids gives fabrics made of Egyptian cotton deeper, brighter and more resistant colors.

– The yarns are smooth and lustrous and the softness of the woven fabric feels like nothing else in the world.

Egyptian cotton is hand picked which guarantees the highest levels of purity. In addition, hand picking puts no stress on the fibers – as opposed to mechanical picking – leaving the fibers straight and intact.

– The particular care in terms of the cultivation process, and the hand harvesting, ensures that the cotton is perfectly clean at every stage of the growth cycle. The cotton is gathered by hand at 5 specific stages of its life in order to select only fully ripe seeds. This meticulousness yields a perfect quality yarn: its long and ripe fibres give an exceptionally soft and silky product with truly outstanding quality.

All these factors have resulted in Egyptian cotton being by far the best cotton in the world. Fabrics made of Egyptian Cotton are softer, finer and last longer than any other cotton in the world.
Glossary of terms

Cotton sateen is lustrous and smooth, with a luminous sheen. Sateen weave add luster and drape for a soft silky hand

A decorative stitch usually bordering a hem made by drawing out several parallel threads punching even rows of small holes and then stitching around the perforations.

Proper Care for your Household Linens: Washing instructions

December 2, 2010 § Leave a comment

A Proper care of your Fine Household Linens,  is essential for a good long-lasting preservation of their beautiful appearance. Your Fine Lines can easily be washed at home, just follow the following rules of care and maintenance and your Linens wil wear softly and smoothly through endless washings.

Machine Washing

1.  Machine wash your fine linens in warm water on a gentle cycle with a cold-water rinse.
2.  Pre-wash linens before first use.
3.  Separate your linens from other items in the wash.
4.  Separate light and dark colors.
5.  Avoid overloading the washing machine, which can cause fibers to break down from excessive abrasion and agitation.
6.  Be careful to pre-treat any stains prior to washing.


Use a neutral or mild detergent that does not contain any bleaching agents such as chlorine or peroxide. Do not pour detergent directly on textiles; rather, add it to the water as the wash tub fills or dilute detergent with water, then add linens. Unless linens are very soiled, you only need to use half the recommended amount of detergent. We recommend the following detergents for your luxury linens: “The Laundress” www.thelaundress.com (212-209-0074) , “LeBlanc – Linen Wash” www.linenwash.com (800-814-9274) or “The Laundry” www.linenlaundry.com (800-637-6334).

Luxury Bed Sheets Buyer Guide

November 9, 2010 § Leave a comment

CEO and Co founder of Belvivere Luxury Linens Jay C Conti just released a short buyers guide with an easy to follow Step-by-step Checklist to get your shopping for luxury bed sheets done right.

The 10 Step buyers guide will lead you through all the jargons and technical details in a quick and easy way. After reading and compiling the Step-by-Step Checklist, you should be able to make an informed purchase decision when shopping for new bed sheets !

If you should have any additional question, need help on a specific topic or would like to have a FREE consultation with The Luxury Linens Expert, He will be very glad to personally be in touch with you : http://luxury-linens.com/ask-the-expert/

The e-guide can be downloaded for FREE at:



luxury Sheets Experience

November 2, 2010 § Leave a comment

There’s a  lot of people seeking  for any kind of information on the internet about bed linens thread-count, fabric qualities, different type of cotton or just for expert advice about the very best sheets they can buy.

You can read as many articles as You want on Luxury sheets,  still not even a million words would be enough to actually describe how it feels to sleep in them. There’s no better way by trying different kind of quality sheets on your own bed , experience sleeping on them, see for yourself how nicely they wash.

Discover on your own how soft the Cotton Sateen is  how crisp the Cotton Percale is and how warm and fresh Belgian linen are.

We at Belvivere Luxury Italian Linens thought of a whole new way to let you experience our Luxury Sheets,  You can find an exquisite selection of world’s finest linens offered on a Monthly Subscription basis with different membership plans available at Belvivere Luxury Sheets Lover’s Club.

Indeed you may also find valuable information about the different kind of sheets and what set them apart from just ordinary bedding.

Check it out at http://www.belvivere.com/luxury-sheets/subscription.php

PS ‘Early Birds’ will have the best offer!

Making Your Bed Will Increase Your Happiness

October 15, 2010 § Leave a comment

According to Gretchen Rubin, author of “The Happiness Project”, making you bed neatly and tightly every day can actually increase your overall happiness.

That’s for two main reasons in Gretchen’s words:

“First, making your bed is a step that’s quick and easy, yet makes a big difference. Everything looks neater. Your bedroom is a more peaceful environment. For most people, outer order contributes to inner calm.”

“Second, sticking to any resolution – no matter what it is – brings satisfaction. You’ve decided to make some change, and you’ve stuck to it. Because making my bed is one of the first things I do in the morning, I start the day feeling efficient, productive, and disciplined.”

Shopping for Bed Sheets; Here are the Numbers

October 11, 2010 § Leave a comment

Take any hundred people shopping for bed sheets;

Here is where they will end up going accordingly to a research by “Home Textile Today” (05/24/10):

  • 58 of them will shop at discount dept. stores ending with a poor quality product on their bed.
  • 33 will shop at mid-priced, specialty retail chains getting just ordinary sheets.
  • 4 will shop at high-end department stores or boutiques ending up paying way too much.
  • Only 5 of them will shop at warehouse clubs or direct-to-consumer stores getting real value for their money.

That means that 95% are somehow getting their bed sheets shopping Wrong, and only 5% are doing it the smart way, getting their Luxury Bedding at very compatible price!

American Pima Cotton Percale of the SAN JOAQUIN VALLEY, CA

September 7, 2010 § 2 Comments

Think about the best Luxury Hotel sheets you’ve ever slept on, and your memories might include spectacular snoozing, passionate wrestling or just languorous mornings in Bed. You Slip into Bed and Feel the crispy Texture of Smooth, whisper-weight Sheets on your Bare Skin.
Indulge your senses……………. Try on Your bed the finest Soft and Crisp American Pima cotton percale for exceptional comfort.

American Pima Cotton Percale

Percale cotton is lightweight and crisp yet incredibly soft. Percale is a plain weave with a matte finish (not shiny) and a supple lofty hand.

American Pima
Sea Island or American Pima cotton is a very strong, high-grade, long staple cotton quality developed from selected Egyptian cotton crops in the southwest of the United States. Because of the fineness of Pima cotton, more fibers can be spun into a yarn of a given count, which will enhance the feel, softness, drape and brilliance of a fabric. It is named after Pima County in southern Arizona, location of the experimental farm on which it was firstly developed in the early 1900s.
Its fineness and longer staple length makes Pima a premium cotton fiber and an eccelent cotton for Luxury Linens.

Vivaldi Collection on Belvivere.com

Pima cotton is grown almost exclusively on furrowed rows where growers can closely regulate irrigation and other inputs. Pulling the fiber from crops is more expensive than other cottons since Pima cotton is roller-ginned to remove seeds and impurities.
It now accounts for only 3% of US annual cotton production and is mainly cultivated in the San Joaquin Valley, California where the cotton can benefit from a long growing season in a hot, dry climate.

Glossary of terms

Percale Weave
Percale is simply a word that describes a way that fabric is woven together. It is a type of plain weave with a closely-woven structure that relies on a simple “one over, one under” where each yarn alternately crosses over and under another, to produce a strong, even fabric. (Think: Making a pot-holder in summer camp). This is different from other fabrics, such as sateen, where each thread crosses over 4 others.
Percale is named for pargalah, a centuries-old cloth from Persia

A decorative stitch usually bordering a hem made by drawing out several parallel threads punching even rows of small holes and then stitching around the perforations

Belvivere Luxury Bedding Clearance: Biggest Sale Ever on Fine Italian Linens

July 3, 2010 § 2 Comments

Belvivere Casa, a premier luxury bedding manufacturer based in Florence, Italy is opening a new online outlet center. Unrivaled Italian linens quality, with real savings up to 80% off retail price.

Miami, FL (PRWEB) July 1, 2010 — Belvivere is clearing out some of its excess inventory offering high quality luxury Italian linens on sale at a fraction of actual retail price.
The newly launched Clearance Outlet is available online as a special sale event section on the main website at Belvivere.com.
“This is the best deal You can find in the luxury bedding market today!” says Jay C. Conti, Belvivere’s CEO & CO-founder. “It is also a great opportunity for newbies who aren’t familiar with luxury linens to try them and experience the difference with any ordinary bedding.”
“The new website Clearance section is a good chance to enlarge our customer’s base, reaching all those people who aren’t actually thinking of buying luxury sheets today. It even creates new demand as those trying them on their bed for the first time are more likely to be impressed by an enhanced sleeping experience and be loyal customers tomorrow”, says Conti.
The new outlet center is conveniently located in Dallas, TX so delivery to all main US destinations won’t take longer than 3/4 days by UPS Ground.
Belvivere offers a flat rate shipping at $11.99, no matter the size of the order.
Quantities available in the different colors and sizes are limited and this incredible offer won’t last for a long time.
It’s no second choice, defective or returned merchandise but a first-class selection of the finest quality Italian luxury bedding. Silky and smooth Egyptian cotton sheets made out of amazingly soft 450 Thread Count sateen.
Belvivere stands behind its commitment to total customer satisfaction with an easy, no question asked, hassle free return policy and a full 30 days money back guarantee.
Belvivere offers, online only, an exclusive selection of luxurious Italian home linens for Bed, Bath and Table. All the collections are entirely styled and manufactured in Florence (Italy) where talented artisans expertly craft the finest fabrics into extraordinary linens.
Belvivere.com, the newly expanded ecommerce website allows shoppers to buy directly from the manufacturer in Italy and save up to 60% with the ease and convenience of a US based distribution and customer service center.